Google launches VR tour of New York's festive store windows

You can now visit New York’s elaborate department store holiday window displays without fighting a billion other tourists. Google’s “Window Wonderland” app lets you visit Barney’s, Saks Fifth Avenue, Bloomingdale’s and 15 other stores. The company says it created a new technique to stitch hundreds of high-res photos into “rich, lifelike panoramas.” Viewed on a Daydream or other VR headset, “you can even be surrounded by the sounds and sights of the city streets, taking in the storefront view alongside other onlookers,” Google says.

Some highlights are Lord & Taylor’s “Enchanted Forest” with ice skating bunnies and fishing raccoons, a weirdly unseasonable jungle theme from Bergdorf Goodman, Bloomingdales’ glowing chandeliers and a slightly nightmarish Christmas candy-inspired couture theme from Saks Fifth Avenue. Barney’s, meanwhile has installations from South Park creators Matt Stone and Trey Parker, and another from visual artist Nick cave around race and gender in sculpture. Both are in support of the #LovePeaceJoyProject charity campaign.

You can listen to audio guides from window designers and learn how they built the intricate, detailed contraptions featured in the displays. And in the spirit of the season, Google is trying to make money by pointing you to a special “shopping gift window” section of the app. To check it out, hit the website, and if you’re on a smartphone, tap the VR button to view it on a headset.

Source: Engadget - Read the full article here

Author: Daily Tech Whip

This article is part of our 'News Tiles' service. The site is currently in Beta. When it is fully operational you will be able to search through and arrange the 'Tiles' to display a keyword, product or technology over your chosen time period. For example you would be able to display all of the leading tech articles on the new Kindle Fire, in one spot in real time. You will also have access to our own original reporting and analysis as well as a polished place to post your own thoughts & reviews here, amongst the Daily Tech Whip Community. Please let us know if you have any feedback via the contact form or via Twitter. Don't forget to come back next week and see our full site and claim your name and your own free tech blog.

Share This Post On