Pinterest has been enhancing its pins with more and more contextual information since earlier this year, and today the company is adding even more detail into the mix. Pins that link back to full stories will now include context about the linked article, including its headline, author, and description — rather than just an image and little more as they did before.
More details could mean more interest
Pinned articles have already included a link out to their source, but Pinterest’s users have tended to stay within the site, rather than clicking through to stories that pique their interest. This new update could begin to change that. With more information, articles may begin to look more interesting, making Pinterest as much about…
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